NEWS & TRENDS

Read the latest foodservice news from Red Gold, plus trends and insights important to your business.

Go With the New Gold Standard in Bloody Mary Mix

There's a new Bloody Mary mix you don’t want to miss out on heading into the holidays.
There's a new Bloody Mary mix you don’t want to miss out on heading into the holidays.

If there is ever a time of year to refine your Bloody Mary mix, it’s now. Just before holiday brunches, parties, and of course New Year’s Day. A new discovery by many in the club & resort space is the new Bloody Mary mix formula of Sacramento® Bloody Mary Mix.

Purists already use Sacramento® Tomato Juice as the base for their build-it-from scratch Bloody Marys, Red Snappers or Micheladas. Its flavor, mouth feel, and ability to deliver a robust flavor even when watered down by melting ice has been its hallmark for decades and the choice of top steakhouses and fine dining restaurants nationwide.

Red Gold®, the makers of Sacramento brand products used its gold standard tomato juice as the starting point in a new formula for its Bloody Mary mix. More than a year in the making, top bartenders were tasked with evaluating several formulas until Red Gold’s Research & Development Team arrived at perfection. Their standard was to develop a mix that beats the market leader, Zing Zang*. You can learn more about the process and scorecard used in product development.

“It was an exacting process for attaining a formula that performs best in flavor, texture, and performance even when loaded with ice,” says David Halt, Red Gold’s Senior Director of Business Development – Foodservice. “We are seeing more and more operators embrace our new Bloody Mary mix.”

Top bartenders say new Sacramento Bloody Mary Mix beats Zing Zang in flavor!
Top bartenders say new Sacramento® Bloody Mary Mix beats Zing Zang in flavor!

Save $5 per case with our special pre-holiday promotion.

With more than 30% of America’s foodservice operators offering a Bloody Mary, this should be the holiday season you consider upgrading your Bloody Mary mix to one that never disappoints. The new Sacramento Bloody Mary Mix is ideal for assuring consistency in preserving your position as having great drinks. During busy parties or peak brunch periods, lesser trained staff may be tasked with building Bloody Marys compared to veteran bartenders. The new Bloody Mary mix assures you will serve great ones time and time again.

Refine your cocktails before the holiday rush. Bloody Mary’s rank 4th nationwide in bar menu penetration according to Datassential.
Refine your cocktails before the holiday rush. Bloody Mary’s rank 4th nationwide in bar menu penetration according to Datassential.

You can request a free sample of Sacramento Bloody Mary Mix to try. Then, when you purchase it for your operation, Red Gold offers a $5 per case rebate up to $100 through December 31st. You can upload your proof of purchase or mail it in, and Red Gold will put money back in your pocket.

*Red Gold Bartender Panel Survey, 2022